Marketing & Sales Specialist

Marketing & Sales Specialist Job description

Company description

Established in 2016, ALBA is a Vancouver-based, fast-growing consulting company with services in career consulting, talent acquisition, and branding management.
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Over the years, our famous "90 Day Offer" program has successfully provided professional career consulting services to thousands of job seekers in Canada and the US.

Job description

We are looking for a Marketing Specialist who is excited about assisting businesses in both online and offline marketing related to career consultation. The ideal candidate can learn quickly, act quickly, is a strong communicator, and has knowledge in the digital marketing field including social content creation, ad purchasing, influencer, and event planning. Working for a fast-paced and growing company makes this position an exciting opportunity!

By helping clients who need assistance in securing their dream job, Alba requires the right candidate to be passionate about helping out others while helping the company expand through various large platforms.

Responsibilities

• Planning and executing marketing campaigns with the marketing and sales team. Drive traffic growth via organic search, social networks, and other channels including but not limited to LinkedIn, RedBook, Indeed, Instagram, private network, offline events.
• Managing the company’s social media accounts such as Instagram, Facebook, LinkedIn, Indeed, RedBook, Mailchimp, and events in a sales-driven approach.
• Reporting to management and updating accounts on a daily basis with updates, recommendations, and new content.
• Performing Keyword Research, Competitor Research, and Market Research for each assigned account.
• Develop and plan events for the company leading to a high ROI.
• Support the sales team with generating leads and assisting clients.

Qualifications

• Knowledge of Online Search Advertising (Google Ads), and social media ad buying with a proven record of increasing sales is a plus.
• Experience with creating marketing reports and making recommendations on ad budgets and ad management strategies with account managers and/or clients.
• Past digital marketing agency experience is preferred.
• Chinese speaking is a plus.
• Ability to work in a face-based, diverse culture across a broad spectrum of clients.
• Experience working with Marketing Automation Platforms such as Mailchimp, Pardot, or similar.
• Superb writing and editing skills. You must be able to communicate concepts and ideas clearly and effectively
• Excellent planning, organizational, and project management skills
• Bachelor’s degree in marketing, advertising, or communications
• Knowledge of traditional and digital marketing, content marketing, and social media marketing
• Experience with research using data analytics software
• Excellent writing, communication, and presentation skills
• Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint
• Job Types: Full-time, Permanent

Benefits:

Dental care

Extended health care

Schedule:

8 hour shift

Monday to Friday

Supplemental pay types:

Bonus pay

Ability to commute/relocate:

Vancouver, BC